Marketing & brand consultant based in Guadalajara, Mexico.


About

With nearly a decade of experience in project management & marketing, across roles and industries, from sports equipment to skincare, marketing agencies to DTC brands, I offer a 360-degree perspective on what your brand needs to thrive.

Skills

    • Mentoring writers on brand voice, tone, messaging, and quality standards

    • Cross-functional creative coordination across design, strategy, and client teams

    • Conflict resolution and crisis management during high-pressure periods (e.g., Black Friday)

    • Led an international business conference in Finland

    • Oversaw marketing, builder/decorator teams, speakers, sponsors, and venue partners

    • Managed budgets, schedules, logistics, and communication across stakeholders

    • Leading complex multi-stakeholder projects with clear timelines and quality controls

    • Adapting workflows to each client’s unique process while maintaining overall structure

    • Anticipating risks, stepping in decisively, and keeping teams aligned

    • Brand voice creation and refinement across ecommerce, beauty, grooming, lifestyle, and more

    • Brand Book development for multiple brands (ErgoLab, Poster Print Shop, Weatherbeard, and more)

    • Guiding clients through voice transitions and tone shifts (e.g., Ben Bridge)

More About Me